Bachelor’s degree in English, Journalism, Marketing, or a related field is preferred.
We are looking for a Content Writer to join our team and enrich our websites with new blog posts, guides etc. Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types. Feel free to share samples of your work or portfolio of your published articles, along with your application.
- Website Content Creation:
- Produce well-researched, accurate, and engaging website content, including landing pages, product/service descriptions, and blog posts.
- Collaborate with the marketing team and subject matter experts to understand the company’s offerings and target audience to create content that aligns with our brand voice and tone.
- Optimize website content for search engines (SEO) to enhance organic traffic and improve search rankings.
- Ensure all website content adheres to the company’s style guidelines, is grammatically correct, and free of errors.
- Social Media Content Development:
- Develop and curate engaging social media content for various platforms, such as Facebook, Twitter, Instagram, LinkedIn, etc.
- Create compelling visual and written content, including images, infographics, short videos, and written posts, that aligns with the company’s branding and resonates with the target audience.
- Schedule and publish social media posts while maintaining a consistent posting schedule.
- Monitor social media trends and incorporate relevant topics into the content strategy.
- Content Marketing Strategy:
- Collaborate with the content marketing team to develop and execute content strategies that support marketing goals and objectives.
- Conduct competitor and industry research to stay updated on best practices and emerging trends in content marketing.
- Analyze content performance metrics and user engagement to make data-driven decisions and continuously improve content effectiveness.
- Editing and Proofreading:
- Review and edit content created by other team members to ensure accuracy, consistency, and adherence to brand guidelines.
- Proven experience as a content writer with a focus on website and social media content.
- Demonstrated ability to create engaging, persuasive, and SEO-friendly content.
- Strong understanding of content marketing principles and best practices.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail.
- Familiarity with various social media platforms and their respective content formats.
- Ability to work independently, manage multiple projects, and meet deadlines.
- A proactive and creative mindset with the ability to generate innovative content ideas.